01 · Service
Lead flow that actually flows
That contact form going nowhere? Inquiries lost in the inbox? I build the path from "interested" to "on the calendar," so the leads you're already earning stop falling through.
A one-person shop · est. 2026
Small fixes.
Big breathing room.
I help local businesses tidy up the everyday — clunky lead flows, the website you keep meaning to update, the email reply you wish would send itself. One project at a time, no agency in sight.
30 minutes. No pitch deck. Just a straight answer on whether I can help.
at the desk
Things I quietly take off your hands.
Pick one. Pick a few. Most clients start with whatever's making them grit their teeth.
02 · Service
Simple internal tools
A small app to track jobs, log inventory, or replace the spreadsheet you've outgrown. Built for one team, not the Fortune 500.
03 · Service
A website you don't wince at
A refresh or a clean rebuild. Fast, easy to update, and written like a human wrote it.
04 · Service
Automations that respond for you
Email replies, follow-ups, reminders, intake. The repetitive bits an AI helper can handle while you do the work only you can do.
How working together goes.
Three steps. No surprises.
1
A free 30-minute call
You tell me what's wearing you down. I tell you straight whether I can help, and what it'd take. No homework beforehand.
2
A small, scoped plan
One fix at a time. Fixed price, clear timeline, no retainer trap. You see exactly what you're getting before anything starts.
3
You get your time back
I build, you try it, we tune. Then it runs in the background and you go back to running the business.
A bit about me.
I'm Ethan. Day-to-day, I'm the marketing manager at Open Fields Distribution — a small, scrappy outfit out on the Canadian prairies. “Marketing manager” is a generous title at a startup that size; in practice I've been a catch-all, building lead funnels, internal tools, automations, and yes, websites — whatever the week called for.
So when I say I get small-business headaches, I mean it twice over. I'm in the trenches now, and I grew up watching my dad run his own financial practice. The Saturdays lost to a broken system, the inbox that never quite catches up — I've seen the version of that you don't post about on LinkedIn.
When I'm not in front of a screen, I'm probably on a golf course, lifting, outside, or three episodes deep in a podcast. The cats supervise.